Build an Audience
July 22, 2025 • 1 min read • Business
When you have an audience, everything changes. Instead of chasing opportunities, they come to you. Instead of proving your expertise, people already know what you're good at. Instead of starting from zero with each new project, you have thousands of people ready to support what you build next.
When you have an audience, everything changes. Instead of chasing opportunities, they come to you. Instead of proving your expertise, people already know what you're good at. Instead of starting from zero with each new project, you have thousands of people ready to support what you build next.
Pick a topic you're obsessed with. Post about it every day for 100 days. Learn as you go. Stay focused on that topic.
If you're doing good work, start talking about it.
From: The Audience Shortcut by Nathan Barry